If you’re a recent college graduate or if you’re just now entering the
workforce, you’ve probably looked at and applied for dozens of design
jobs. You’re probably aware of most of the popular job titles in the
design industry including everything from junior art director, senior
art director, art director and beyond; but after reviewing all the
descriptions for each, you might still be a bit confused as to what each
position does and how these positions fit in to the office hierarchy.
This is because job titles and descriptions are confusing.
Responsibilities differ from company to company and can depend on
several factors including size, type of company, and even the skills of
the employees that work there. For this article, I spoke to several
designers, art directors, and creative directors hoping to learn how
these roles differ from company to company. What I learned was that each
company tends to use their creative teams in different ways. It is my
hope that by sharing what I’ve learned that I can help to better prepare
you for your transition into the workforce.
The Junior, Mid-Level, and Senior Designer
When you first start looking for a job as a graphic designer, it’s
likely that one of the first things that you will do is visit a website
like Monster.com and run a search for “graphic designer.” Your results
will vary but it’s likely that each of you will see several listings for
junior, mid-level, and senior designers. At a glance, these listings
might appear to be quite similar but in reality you may find these
positions to be quite different in terms of experience and
responsibility.
So what exactly are the differences? The terms junior, mid, and
senior typically refer to seniority. Designers with many years of
experience typically hold more senior level positions while designers
with less experience hold more junior ones.
A junior designer, for instance, is an entry level position, usually a
college graduate with exceptional talent. Junior designers typically
require heavy direction from a more senior designer, or art director to
develop a project to its conclusion.
Mid-level designers generally have a couple years of experience in
the industry and although they still require supervision from a more
senior member of their team, they are typically more than capable of
completing most tasks.
The senior designer should be one of the most experienced members of
the creative team. They should have several years of experience and
should be capable of executing projects with minimal direction from an
art director. In addition, senior designers should be able to manage
their time as well as the time of more junior level designers. In
addition, senior designers should have a firm understanding of all
levels of production and be capable of not only contributing to the
design of a project but also communicating with the client.
While all of this seems rather cut and dry, it’s not. The role of the
designer can change depending on the size of the company. A smaller
studio, for instance, might be more hands on, relying on more junior
level designers to interact with clients and make decisions regarding
the direction of a project whereas a larger agency may have stricter
guidelines and a clearer division of labor.
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